Agile Marketing Fundamentals Certificate

Designed by the world's leading experts in Agile marketing, this interactive, top-rated workshop provides everything you need to start down the path to real marketing agility.

1st Agile Marketing Certification

Show your knowledge & advance your career. Successful attendees become Certified Professionals in Agile Marketing (ICP-MKG).

We've Been Where
You Are

Our instructors have solid marketing experience, so no need to translate developer speak to apply to you. 

Over 3,000 Marketers Trained

AgileSherpas has trained hundreds of marketers, so we know what works (and what doesn't).

Rave Reviews from Students 

"The course does a great job of establishing the concepts with immediate interactive exercises that demonstrate application."
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Just Ask Our Students 

Alyssa Love
Senior Manager, Content Marketing
Rogers Communications

"Having had no knowledge of Agile Marketing prior to taking this course I now feel like I have a good understanding of the concepts and how to put them in to practice. The course content, even though done virtually, was engaging and informative. I'm excited to see the way my marketing team transforms as we move to an Agile way of working. Highly recommend!"
Pedro Cordero
Digital Acquisitions Manager

"The Agile Fundamentals course by AgileSherpas helped shape and consolidate a number of Agile marketing concepts in practical ways I have already started to translate to my role and organization. I wouldn’t hesitate to recommend this course to both marketing professionals and organisations looking to embark on an agile transformation journey."
Johnathan Sexton
Senior Manager and Partner
Boldsquare Group

"98% of the content I can find online about agile marketing is 101 level only. I basically see the same stuff over and over and over. AgileSherpas content digs deeper and gets way more specific, and it's all from the marketing perspective. Any marketers who are serious about agility need to dive into this stuff ASAP."

Ground Rules for Online Learning

Please note that in order to earn your ICP-MKG certification from ICAgile, you'll need to attend live at least seven (7) out of the eight (8) total instructor-led sessions and complete weekly assignments.

The instructor-led sessions will be held live on Thursdays from 11am to 12:30pm EDT (Eastern Daylight Time, or GMT-4) on the following dates:

Session No. 1 -- September 15, 2022
Session No. 2 -- September 22, 2022
Session No. 3 -- September 29, 2022
Session No. 4 -- October 6, 2022
Session No. 5 -- October 13, 2022
Session No. 6 -- October 20, 2022
Session No. 7 -- October 27, 2022
Session No. 8 -- November 3, 2022

If you happen to miss a session, you'll be required to watch the video recording. You also need to be visible via video in order to participate in group exercises and discussion. (You'll be provided with Zoom access details before the sessions begin.)

Please make sure you can commit to the full learning experience before signing up! Each online class is 90 minutes long with another 15-30 minutes required for light homework assignment each week.

Justify this course to your manager
as part of your and your team's professional development.


Our ICAgile-accredited Instructors have trained over 3,000 marketers on how to apply Agile principles and practices in a marketing context.

We helped write the ICAgile marketing curriculum, so you can be confident you'll get world-class instruction in our online course (no matter where in the world you are).
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Why Train With AgileSherpas?

In addition to co-authoring the ICAgile curriculum, our Sherpas have worked with more Agile marketers than any other training team in the world. From highly regulated industries like pharma and finance to tricky specialties like in-house creative teams to external marketing agencies, we’ve seen it all.

This course includes insights from our on-the-ground experience with Agile marketing teams, along with best practices we’ve gathered during years of coaching and training.

Our workshop consistently receives outstanding feedback; public courses regularly receiving course NPS (Net Promoter Score) of 70+ and an instructor NPS of 100.

Colleen Dunn Hartoonian

Agile Trainer & Coach

As a dedicated Agile Trainer and Coach, Colleen Dunn Hartoonian excels in bringing people together through Agile frameworks and giving them the tools they need to evolve into high-performing teams. A marketer by trade, she has experienced firsthand how easy it is to get lost in deadlines, working feverishly from one high priority effort to the next. Colleen brings a breadth of knowledge and real-life experience in applying Agile frameworks in the marketing context.